Wednesday, March 15, 2006

Volvo to Axe S60

There have been alot of rumors recently about Volvo axing the slightly aging S60 Sedan. The speculation comes in the form of the new S80 flagship. The S80 is growing larger, approx. 191 in. tip to tail, which distances itself further from the S60, while the S40 is rumored to grow to 177 in. overall when it is refreshed in 2010. The S60 comes in at 180 in. but because the new C30 will slot in below the S40 there is little room for the S60 to maneuver unless its gets a refresh along with its siblings. Although the fact that the S60 still sells around 60,000 units a year might make it hard for Volvo to axe such a great seller. Time will tell as I have learned to never try and guess what Ford's PAG is going to do...I mean they did just give Jaguar about a billion dollars to support themselves with although they are loosing money like a sieve so who knows.

My personal recommendation would to move the S60 up a few notches, to say 184 in. but keep the S40 light and small as that's what makes it a great seller now. Maybe move the S40 up a few notches as well to distance itself from the new C30 and for God's Sake make some more R cars!!! It appears that Volvo likes the new "sporty" image it has recently attained and in order to keep that it has to at least attempt to make more performance oriented versions to expand the line up and grab a larger market share. Volvo needs this larger market share if it hopes to hit 600,000 units a year by 2009. Best of Luck Volvo and I will be more than happy to test drive any new R iterations that you would like to make and of course give a fair, impartial review!
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No Fax Payday Loans